Postgraduate Certificate in Storytelling for Resort Sustainability
Published on June 14, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to have Dr. Jane Green, an expert in storytelling and sustainability, who will tell us about the Postgraduate Certificate in Storytelling for Resort Sustainability. Welcome, Jane! GUEST: Thanks for having me! I'm excited to be here. HOST: To start, could you share a bit about your personal experiences that led you to teach this unique course? GUEST: Absolutely! I've spent over a decade working in resort management and saw firsthand the power of storytelling to promote sustainability. It's a game-changer in engaging guests and fostering a sense of community. HOST: That's fascinating! Now, what current industry trends do you think are most relevant to this course? GUEST: There's growing interest in eco-tourism and responsible travel. Guests are more conscious of their environmental impact and want to support businesses that share their values. Our course equips professionals to meet these demands and create meaningful connections. HOST: Indeed, that's a significant shift. Now, what challenges have you faced or observed in teaching storytelling for resort sustainability? GUEST: One challenge is helping students understand that storytelling is more than just telling a tale. It's about weaving sustainability into every aspect of the guest experience, from marketing materials to on-site practices. HOST: That's a valuable insight. Looking to the future, where do you see this area or industry heading? GUEST: I believe storytelling will become even more critical as the demand for authentic, sustainable experiences continues to rise. Our course prepares professionals to be at the forefront of this movement, leading the way in responsible, engaging tourism. HOST: Dr. Green, thank you so much for sharing your insights and telling us about the Postgraduate Certificate in Storytelling for Resort Sustainability. It's clear that this program offers valuable skills and strategies for those in the industry. GUEST: My pleasure! It's an exciting time for sustainable tourism, and I'm glad to be part of it. HOST: To our listeners, if you're interested in learning more about this program, visit our website for more information. Thanks for tuning in, and we'll see you next time!